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ALBIA

Albia is an office building built by Emblem Capital and situated in the Santa María corridor in Monterrey, Mexico.

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The building is a display of great design by one of México’s most iconic, renowned and prestigious architects, Agustín Landa Vértiz †.

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With 5,400 square meters and 150 offices distributed over 19 floors, Albia looks to attract a public that understands that a modern office should function not only as an efficient work space.

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These same pillars are the conceptual overarching element behind Albia’s brand story: 7 pillars = 7 brand values: Location, Design, Atmosphere, Distribution, Functionality, Amenities, and Efficiency.

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As a direct analogy to the building’s strategic design, Albia’s branding applications are designed to reflect a modern exterior, while the interiors provide a warm and flexible touch for its audience.

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Our concept and our basis for the development of the brand’s visual language is the sum of this philosophy, the façade and the building’s raw materials. The logotype, a symbol for the 7 iconic pillars that visually define and physically support the building, was designed with simplicity, elegance and efficiency in mind.

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The sales brochure showcases a breakdown of its contents in a proactive and attractive way, detecting different levels of information: from the more specific to the more laid out, while playing with different layouts for each.

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