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FINISIMA

Finísima is an artisanal beer that leans on independent brewing without sacrificing the reach and reception of more comercial brands.

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A Golden Ale, perfect for introducing the unaccustomed drinker into the world of artisanal beer and yet, its style is respected by connoisseurs.

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Classic elegance in the label is contrasted by 1950’s and 1960’s surrealist Mexican art and Pedro Friedeberg inspired patterns.

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The label and its texture is more reminiscent of wine than beer, nevertheless, it’s a nod towards the product’s nature and the careful selection of the finest ingredients used to make it.

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We want to create an imaginary universe inspired by bohemian nights and struggling artists where Finísima is served as an antidote against routine or a potion for freedom and artistic creation.

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The 4-pack packaging seeks to stand out amidst traditional 6-packs. Also, the fact that a package contains 4 bottles and not 6, reinforces the idea that this is a special beverage that ought to be consumed in the most special of occasions.

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